Monday, October 06, 2008

Effective Advertisment

I have been seeing these ads on the subway every day. They are for a university named "Colossal U" and they are irritating to say the least.

The first one I see is a big picture of a cookie cutter shaped like a gingerbread man and the quote reads "Every Colossal U student will turn out exactly the same. We guarantee it." And of course I'm thinking...

what the hell? why would you put something like that in an advertisement? students should want to be different...want to stand apart from their peers and be an individual. the university must be stupid if they think this ad will attract new students in Toronto...

This was the first time I thought I should blog about it. About how stupid it is to have bad advertising to the largest population in Ontario...

So this morning I am on the subway again as usual and I see another ad for this Colossal U, and this time it is a number dispenser like you'd find in a government office or whatever, and the ad reads "Student number 237, your teacher will see you now."

So this morning I was blogging about it *for sure!*

I think someone is really messed in the advertisement committee for this place. They should hire someone new...blah blah.

The point being, I didn't want to blog about it without some info on the university. I google it, and I get this fake site that has the ads, and then a few seconds later the ads fade and they get to the real site about Athabasca University. It's all been a scam to get you pissed and to go to the site to see who the assholes are that would make such horrible ads.

And it worked on me.

Someone in the advertising committee deserves a raise, because they must have done their research in human psychology...

2 Comments:

Anonymous Anonymous said...

PhD......hmmmm...

9:45 AM  
Anonymous Anonymous said...

Would be interesting to find out how many people have looked it up ?????
mcp

10:07 AM  

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